Wildling Books appears to be a legitimate business. They are known for creating award-winning children's books that help kids understand and express their emotions. Their best-selling series is called "Aroha's Way". The website has numerous positive reviews from customers who have purchased their products. The company was formed when author/illustrator Craig Phillips and author and business owner Bex Lipp joined forces to create their own range of books. They aim to start conversations around emotions, promote emotional regulation, and expand emotional literacy through their series of Aroha books. However, it's always a good idea to do your own research and make sure any online retailer is trustworthy before making a purchase.