Merit Beauty is a beauty brand that has received positive reviews online. The brand was founded in 2021 and offers a selection of makeup products that reflect a "less is more" philosophy. It is a "Clean at Sephora" brand, meaning its products are formulated without controversial ingredients such as parabens, sulfates, and mineral oils. The brand's bestsellers include a concealer-foundation stick, cream bronzer, mascara, brow gel, lipstick, and lip oil. The Minimalist Perfecting Complexion Stick, one of their bestsellers, is a cream complexion stick marketed as a concealer and all-over foundation. It provides light-to-medium coverage that lasts all day. The formula includes sea daffodil extract, which Merit claims will diminish dark spots. The Minimalist is available in 20 shades, ranging from very light to deep with neutral, warm, and cool undertones. Overall, if you're looking for a minimalist beauty brand with clean makeup products, Merit Beauty could be a good choice. However, if you don't like cream products, this might not be the brand for you.