Conscious Step is a social enterprise that promotes fair trade and contributes to social good. The company was founded in 2013 by Prashant Mehta, Hassan Ahmed, and Adam Long. Their products, particularly their socks, are made from an organic cotton blend and are Fairtrade certified. The company supports more than a dozen causes, including animal rescue, breast cancer prevention, rainforest conservation, disaster relief, education, poverty alleviation, and more. Each pair of socks is connected to a cause it supports. Conscious Step products are available for purchase directly on their website, in boutiques, and on Amazon. The company has received positive reviews for the quality of their socks and their commitment to social causes. However, like any product, some customers have expressed dissatisfaction with aspects such as the thickness of the socks. Overall, Conscious Step appears to be a legitimate company with a strong social mission.