"Baked By Melissa" is a legitimate business. It is a New York City-based cupcake shop famous for its bite-sized cupcakes in fun colors and creative flavors. The company was founded by Melissa Ben-Ishay in 2009 and has grown to 14 locations around the US, with nationwide shipping. However, customer reviews are mixed. Some customers praise the good product and timely shipping, while others express disappointment with the taste of the cupcakes and customer service. As with any online purchase, it's recommended to do some research and read reviews before making a decision.